Launching, rebranding, or refining your marketing strategy? These KPIs show you exactly where you stand. Enter your numbers below to calculate and compare to industry benchmarks.
Select your practice type to see focused benchmarks and KPIs
Enter your numbers to calculate KPIs and see how you compare to industry benchmarks
Calculate your practice's collection efficiency, overhead ratio, and hourly production rate. These core financial KPIs determine profitability.
Total charges billed this month
Collection Rate
Target: 98%+ (Industry avg: 91-94%)
Overhead Ratio
Target: 59-62% (General Dentistry)
Production Per Hour
Target: $500-800/hr
Monthly Net Profit
Collections minus Expenses
Measure the return on your marketing investment. Compare cost per patient acquisition against lifetime value to ensure profitable growth.
GP average: $10,000-$15,000 over 7-10 years
Cost Per New Patient
Target: $100-350
Marketing ROI
Lifetime Value / Cost Per Patient (Target: 10x+)
Referral Rate
Target: 50%+ from referrals
Projected Lifetime Revenue
New Patients × LTV
Measure clinical efficiency including case acceptance, appointment reliability, and hygiene department performance.
General dentistry only
Case Acceptance Rate
Target: 70-85%+ (Industry avg: 35-50%)
Cancellation/No-Show Rate
Target: <5%
Hygiene Production Ratio
Target: 25-33% (General Dentistry)
Lost Revenue (No-Shows)
Based on avg production/appt
Get a rough estimate of your practice value based on industry multiples. General dental practices typically sell for 65-80% of collections or 3-5x EBITDA. Orthodontic practices command higher multiples.
Collections-Based Value
65-80% of annual collections
EBITDA-Based Value
3-5x EBITDA multiple
Value Per Active Patient
Benchmark: $400-700/patient
Estimated Value Range
Based on best practices from ADA, AAO, and practice management consultants
