About Chad
I've Spent 20 Years Inside Dental. Now I Help Practices Win Online.
I didn't come to dental marketing from an agency background. I came from the industry itself, working with thousands of dental, orthodontic, endodontic, and oral surgery practices across the globe through Dolphin Imaging & Management Solutions, managing a 170-practice territory for Ormco, and founding the Dolphin Facebook Users Group, which grew to thousands of members worldwide.
I also own a dental practice in Arizona. So I'm not advising from the outside. I understand what it costs, what's at stake, and what marketing decisions feel like when it's real money.
Today I'm Director of Sales and Marketing at Rooster Grin Media, where I help practices build the digital presence that matches the quality of care they already deliver.
Chad Kubik
Director of Sales and Marketing at Rooster Grin Media
"Most practice owners are great clinicians who got handed a marketing problem. My job is to make that problem smaller, with honest advice and tools that actually work."
Scan to Save Contact
Point your camera at the QR code
How I Work With Practices
My background isn't typical agency. I've spent twenty years inside the dental industry, and I co-own Copper Sky Dental, where I serve as CEO. That changes how I think about marketing. When I look at a proposal, I see the payroll behind it, the chair time it has to fill, and the patient experience that follows the click. Marketing decisions are operating decisions, and I treat them that way.
A first call is thirty minutes on Calendly. No deck, no pitch. I want to understand where your practice is today, what's working, and what feels stuck. Most of the time we cover your current marketing channels, your case mix, your team's bandwidth, and the two or three moves that would matter most over the next ninety days. You leave with a clearer picture, and I leave knowing whether I can help.
If we work together, the relationship is month to month. No long-term contracts, no lock-ins. I've sat on the other side of those agreements as a practice owner, and I think they protect the wrong party. The work earns its keep every month, or it doesn't continue. That structure keeps me focused on results you can see in your schedule and your collections, not on retainer protection.
My focus stays narrow on purpose: dental, orthodontic, endodontic, and oral surgery practices. Across more than 1,200 practices I've served through Rooster Grin Media and prior roles at Patterson Dental and Ormco, the patterns are clear. Knowing the patterns is what lets me skip the discovery phase that costs other agencies their first three months.
Professional Experience
Director of Sales and Marketing
Rooster Grin Media
Leading sales and marketing at Rooster Grin Media, a dental-focused digital agency. Helping practices nationwide grow through website development, SEO, Google Ads, and full-service digital marketing, built around transparency, measurable results, and no long-term contracts.
Regional Sales Consultant
Patterson Dental - Dolphin Imaging & Management Solutions
Served as a trusted advisor across a multi-state territory for 15 years, helping orthodontists, pediatric dentists, general dentists, and oral surgeons adopt imaging and practice management software. Worked with private practices, group practices, DSOs, OSOs, universities, and hospitals. Built lasting relationships with hundreds of practitioners, helping them streamline workflows, improve diagnostics, and communicate better with patients.
Territory Sales Manager
Ormco Corporation
Managed sales relationships with 170 orthodontists across Wisconsin and Upper Michigan, partnering with practices to deliver innovative orthodontic devices and practice management solutions.
Areas of Expertise
Education & Credentials
Master of Business Administration (MBA)
Cardinal Stritch University
Bachelor of Science: Marketing
University of Wisconsin-La Crosse
Where to Go Next
If you're early in your decision, start with the Expert Articles for context, or jump straight to the Free Resources library to browse the full set of guides and tools.
If you're opening a practice, the Startup Guide is the right place to begin. If you're going through a name change or domain migration, the Rebrand Guide protects the search rankings you've already built.
For operations work, the Financial Planning and KPI Dashboard set the benchmarks, while the Staffing Playbook, Patient Retention, and Insurance Credentialing guides cover the day-to-day. For compliance and risk, see the HIPAA Compliance and Cybersecurity guides.
When you're ready to talk, the contact page has the call link, email, and phone.
Questions About Working Together
Want to See If We're a Good Fit?
A quick call is the best way to figure out if I can actually help your practice. No pitch, only an honest conversation about where you are and what's possible.
Schedule a Free Call